HB 2025 Global Partner Conference Concluded Successfully

Date:2025-10-17
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From October 14th to 16th, the 2025 Haier Biomedical Global Partner Conference took place in Qingdao, China, bringing together nearly 200 partners from Europe, Asia-Pacific, Latin America, and other regions to chart a new blueprint for future collaboration across the entire ecosystem.


As Haier Biomedical celebrates its 20th anniversary, this conference carried special significance. It served not only as a platform for deep strategic cooperation on a global scale, but also as a gathering that combined warmth with vision. Through a dynamic program featuring product and solution showcases, case studies, on-site user visits, and after-sales service training, Haier Biomedical comprehensively demonstrated its strategic transformation from a product supplier to a scenario-driven solutions leader, joining hands with partners to write a new chapter in collaboration across the global ecosystem.

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"Product Leadership" to "Scenario Empowerment": A Strategic Upgrade Ushers in a New Era


At the opening ceremony, Tan Lixia, Vice Chairwoman of the Board of Directors and Executive Vice President of Haier Group, Chairwoman of Incaier, articulated in her address that Haier Biomedical's globalization is both a business journey and an extension of our responsibilities. Our global strategy will be "rooted in technological leadership, strengthened through local engagement, and propelled by ecosystem collaboration". We look forward to working with global partners to draw a shared blueprint, revitalize our commitment to serving users, and jointly build a world-class brand in the life science field that is trusted globally.


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Centered around a shared vision and mission, Liu Gang, Chief Operating Officer of Incaier, highlighted the company's innovative achievements and overseas expansion efforts across its three core business segments—Life Science, Clinical Medicine, and Biotechnology. He also expressed his hope to build a community with a shared future, one that progresses with the times in collaboration with more ecosystem partners.


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At the conference, Haier Biomedical unveiled its next-generation end-to-end laboratory Client Success Programs. By integrating internal resources and focusing on high-value customer scenarios, the company has upgraded from simply selling products to co-creating value through comprehensive, integrated solutions.


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Several international partners also shared the tangible outcomes of their collaborations with Haier Biomedical at the conference, demonstrating the proven reliability and forward-thinking innovation behind its products and solutions. They exchanged practical insights on key topics such as market development and customer service, offering valuable models for partners worldwide to strengthen collaboration and grow together in the global market. 


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The 2025 Global Partner Awards ceremony added a heartfelt and celebratory note to the event, blending warmth with recognition. Awards such as Long-Term Strategic Partnership Award, Most Valuable Partner (MVP) Award, Top Market Expansion Contribution Award, Rising Star Award, Customer Satisfaction Excellence Award, Best Sales Performance Award, Top Market Expansion Contribution Award, Outstanding Service Support Award, were presented in succession. These honors not only recognized the outstanding contributions of Haier Biomedical's global partners but also celebrated the shared journey of collaboration and value creation that continues to define their partnership.


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Over the past two decades, our global partnerships have grown beyond business cooperation, becoming allies and family. Today, the name "Haier Biomedical" embodies both an unwavering commitment to self-sufficient innovation and the steadfast trust of our partners. As we stand at this 20th-anniversary milestone, we embrace a fresh start as we enter a new, more brilliant "Partnership Era" together, committed to an open platform, cutting-edge technology, and shared firm belief.


"Technology Demonstration" to "Ecosystem Cultivation" Systematic Empowerment Builds Core Competitiveness


This conference breaks away from traditional product-promotion models, establishing a multi-layered, immersive system of engagement and interaction. Through "teaching how to fish" approaches including hands-on product experience, after-sales maintenance, scenario-based applications, and model-site experiences, Haier Biomedical showcased its deep technological prowess and solution-driven capabilities, empowering partners with practical know-how, strengthening their local service capabilities and injecting new momentum into sustainable global growth.


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"Global Localization" to "Local Globalization": A Win-Win Ecosystem Driving Sustainable Growth


The conference also highlighted strong regional adaptability and ecosystem collaboration. Dedicated meeting rooms for Asia-Pacific, Latin America, the CIS, Europe & America, and the Middle East & Africa ensured precise alignment of strategic communication and market execution. During the roundtable event on the final day, Haier Biomedical engaged in dialogues with global partners about "Co-creation and Win-Win Strategy", delving into the evolving needs of users worldwide and the practical challenges and support expectations in exploring new markets. Participants agreed that years of collaboration have built an unshakable foundation of trust. Facing new challenges and opportunities in global health, only through closer collaboration and more in-depth co-creation will continue to create greater value for users worldwide.


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The user visit program—including field visits to Qingdao Municipal Hospital, local blood stations, and the Haier International Cell Bank—placed products and technologies within real application scenarios, allowing partners to witness firsthand the practical value delivered by the solutions.


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Standing at the new starting point of its 20th anniversary, the successful hosting of this Global Partner Conference not only consolidated past achievements but also reignited passion for the future. Amid the surging tides of globalization and digitalization, Haier Biomedical is embracing a more open stance, forward-looking strategies, and a stronger ecosystem foundation. Together with its global partners, it is charting a bold new blueprint for innovation in life science and medical technology. The call for a new journey has already sounded. Those who share the same vision will walk together, and those who walk together will thrive together.


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